LinkedIn Launches Mentions to Get Its Members Talking

 

LinkedIn is following Facebook’s lead in a bid to make conversation easier on the professional social network.
LinkedIn has launched a new ‘mentions’ feature for its English-speaking members, although it will also roll out globally in the near future.
“We know that LinkedIn members are some of the most engaged professionals online,” said LinkedIn Associated Product Manager Angela Yang in a blog post. “After all, you are involved in millions of conversations across LinkedIn day after day.
“That’s why we want to make it even easier for you to start those conversations, share knowledge with one another and ultimately become even better at what you do.”

LinkedIn image

How does it work?
• With mentions, members can now mention one another by typing a connection or company name in the status update box or in the comment field on the home page.
• Select a connection from the drop-down menu, then complete your status or comment and post it.
• The person or company you mentioned will receive a notification alerting them they have been mentioned.
The feature allows you to mention not only first-degree connections, but other LinkedIn members engaged in conversations in the comment sections of posts on the LinkedIn Homepage as well.
“Mentions will make it easier for you to start conversations with your network while also enabling you to respond in real-time when someone begins a conversation with you,” Yang said.
“We also know you’re engaging in meaningful conversations across other areas of LinkedIn, so look for the ability to mention your colleagues beyond the Homepage in the near future.”


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